Course Aim: In this course, students will be able to comprehend the concept of public relations, which has an important place in the creation and maintenance of health institutions and their professional image and reputation, its relations with other fields, its place and importance in the organization; It is aimed to understand the place and importance of public relations in the conduct of their profession (Nutrition and Dietetics), and to gain the knowledge and skills to plan and implement various public relations activities.
Course Coverage: The concept of public relations, the development and adoption of public relations, public relations methods, basic principles in public relations, tools used in public relations, relations with the press in public relations, the public and the target audience in public relations, the place of public relations in the health organization, public relations campaigns, social behavior and protocol rules in business life.
- Teacher: Semra Baysan