Aesthetics as a science and a theory. Reaching the level of ‘aesthetic’ perception. Aesthetics is a philosophical science that privileges sensual perception as suggested by Baumgarten and the consciousness of the aesthetic approach is an essential quality for a designer. It is also understood as the philosophy of art concerning the fundamental question ‘What is art?’ In this scope philosophers have written works basically related to this question since the ancient Greek civilisation. This course aims to build consciousness and create an awareness of aesthetic theories and contemporary issues in aesthetics which is necessary for developing unique projects in visual communication design.